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Posts by Category: How Tos

3 Customer Retention Lessons Learned from Tumblr, Amazon, and Nike

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We spend so much time trying to get prospects on the phone that we forget what comes months later: making sure your new customers actually stick around.   

Customer retention requires a continuous, long-term investment. You must think about everything from the first time a prospect sees your homepage to how you handle complaints.

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4 Misconceptions About Sales Enablement

Sales enablement

Companies with best-in-class sales enablement strategies experience a 13.7% increase in deal size or contract value each year. Many organizations recognize this value of sales enablement, however the majority are also left in the dark about exactly how to best implement the strategy.

To help you improve your own sales enablement, we’re debunking the top four misconceptions and sharing tips on what to do instead:

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10 Data-Driven Customer Retention Strategies

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The hard work doesn’t stop when a customer has made a purchase. In fact, the real challenge may be just beginning: getting your customers to stick around.

Customer retention is a long-term, continuous investment that companies must make in order to keep customers as long as possible. However, reducing customer churn is not easy.

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