Posts by Category: Sales Analytics

Prospects Not Responding To Your Content? Learn How To Analyze Bounce Rates

Why are your prospects not responding to your calls-to-action? Why are they navigating away from your landing pages? When prospects don’t convert, turn to your bounce rate for answers. An analysis of bounce rates (coupled with thorough A/B testing) could be highly effective in improving conversion rates. Read more >>

Are You Paying Enough Attention To Your Conversion Rates?

Are your prospects being driven away from your offers because you ask too much information? Do you know how many of your prospective customers bounce away from your landing pages instead of clicking through to convert? Tracking conversion rates gives you answers to these questions and more. Learn more about which information to track and why. Read more >>

What Should You Do When Sales Forecasting And Velocity Don’t Match?

For better or worse, salespeople tend to be optimists. But despite the fact that you’ve had great conversations with your prospects, you might be over-forecasting your sales. If that’s the case, your sales velocity and forecasts won’t match. Learn what you must do to gain a clearer picture of future sales. Read more >>