TELLWISE MAKES EMAIL SMARTER
Email is probably the most powerful and widely used business to business communication tool. Using it for sales is obvious but there are many things that sales professionals need from their email solution. Tellwise provides some of the most comprehensive email management features for sales professionals in the industry. Here is a quick look.
Integrated into the places that you already work
Tellwise is the only sales acceleration software designed to bring email to the places that you already work like Salesforce.com, Gmail, Outlook, RainKing, DiscoverOrg and more. Tellwise provides an integrated approach that allows sales professionals to create and react to email from the tools where they spend most of their time.
Know when your customers open your email - Open Tracking
Tracking when and where an email is opened is critical to determine the overall success rate of your sales messaging. It also gives sales professionals the ability to interact with customer by calling them when they are thinking about your content. Tellwise tracks all emails and provides information in real time when a buyer opens the email and includes location and device information as well.
Know when your customers click the links you send - Link Tracking
You send your customers a lot of content but what do they actually read? How do you save that information into your CRM system so its available in the future?. The answer from Tellwise is to do it automatically. All link clicks are automatically tracked no matter where they are going and automatically updated into CRM.
Automatically record in CRM when your customers reply - Reply Tracking
Once you start an email thread with a customer it can be easy to forget to record it in your CRM but there is critical data in those emails. All emails from Tellwise including emails that are replies from the customer are automatically recorded in CRM. Nothing for the sales professional to do but communicate with the customer.
Know instantly what your customers are doing with your content - Live Activity Feed
Simply tracking email activity may not be enough. You really want to interact with your customer when they are thinking about your solution and that is when they are reading your email or content. You need to know exactly when they are doing that to create engagement opportunities. Tellwise serves up this information in a live feed that is available where you work, in Outlook, Gmail, Salesforce.com and more so you never miss a customer.
Make email interactive with Instant Messaging
Tellwise is the only sales acceleration software that can turn email into a real time chat opportunity with your customer. When you share content with a customer on the Tellwise platform you get a real time collaboration solution. When the customer interacts with the content they are delivered to a completely personalized portal that supports many features of collaboration including instant messaging. This is a great opportunity to create a new low friction conversation with your customer.
Efficiently send emails using Email Templates
Getting content right across an entire sales team can be very tricky. It’s even harder to track the effectiveness of what they are doing, if they are all doing something different. The solution is to use email templates that can be created easily and shared across the team. Tellwise templates can be labeled for easy searching and selecting and make sure you have the best message available at all times to improve results and save time.
Know your best performing content - Template Analytics
Having templates is a great start to making your sales team more productive. The next task at hand is figuring out what messaging works best with your customers. Tellwise continuously tracks the use and effectiveness of every email template and provides that information back to the team. This ensures that you always have up to date information of how well a particular email template as performed before using it again.
Deliver your messages at the perfect time - Scheduled Delivery Time
The goal of sending a message is having the customer actually read it. It turns out that when you deliver the email has a significant impact on whether it will get opened. Tellwise provides this kind of analytics and also provides the ability to delay the delivery of a message. Using this feature it’s possible to create an email (or campaign) on Monday night but have it actually delivered first thing Tuesday morning when you are more confident your customer is at their desk.
Send email campaigns easily using Mail-merged Campaigns
It’s hard for salespeople to quickly and easily create mail merged email campaigns. Doing it from Outlook or other tools is just difficult and error prone. Tellwise creates mail merged campaigns simply using a spreadsheet for contact information or your CRM. In either case, Tellwise can seamlessly inject personalized data into your emails to create a better experience for your customers but still allow the seller to send multiple emails simultaneously.
Automatically record everything in CRM
Getting the right activity data into your CRM system is critical for forecasting and getting organizational data on your customers. It’s difficult however to get sales professionals to do it consistently and implementing standards is even harder. Tellwise allows you to focus only on communicating with the customer and all data is synchronized into the CRM system. It also provides the best possible customer data because it’s consistent and accurate every time. No forgetting, no mistakes.
When they don’t want to hear from you - Unsubscribe Management
Unfortunately, some customers are not interested in your product or service and really don’t want to hear any more about it. They would like to unsubscribe which creates a challenge for you to manage and ensure you don’t accidently email them again. This can even be a legal issue. Tellwise provides a facility to allow a seller to add unsubscribe information to their campaign emails and Tellwise handles the unsubscribe process. Tellwise also honors ‘do not email’ flags in your CRM system to further minimize accidents. Simple and easy to manage.
Never miss a follow up - Follow up reminders
Consistent communication is an integral component of a successful sales process. Managing the communication process and making sure that a customer is contacted on a regular interval can be challenging and time consuming. Tellwise allows the creating of reminders with all communications which are then managed on a to do list. You will never miss a follow up again.